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25Mar/190

Slot Machine positioning


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Volumes have been written on this matter, and the contention and ruckus about where the "hot" slot machines are placed in the casino are still on-going - 60 yrs after the slot machines were first placed in casinos.

The traditional rule is that the most favorable slots were put just inside the entrance of the casino; so that persons walking by would see real jackpot winners ... be titillated to come unto the gambling floor ... play. Our speculation is that this is definitely no longer so.

Almost all of the large casinos nowadays are super-colossal complexes ... now you can't see inside from the sidewalk, so there's no longer a reason to place the 'loose' one armed bandits in close proximity to any entrances.

Another traditional rule is that loose slot machine games are placed on the major aisles in the casinos, again so that more fun seekers could see winning jackpots and be encouraged to play. Importantly though, we find that this also is no longer a universal rule.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slots at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

These days, casinos are constantly changing their philosophy about where to place the loose slot machine games.

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